Overtime Sports
Overtime builds disruptive new sports leagues aimed globally at the next generation of sports fans and athletes. As an Associate Brand Designer (prev. Visual Designer for Brand Partnerships), I have a number of tasks at the nexus of marketing, sales, business development, and design. My work includes leading the visual redesign of the client-facing sales website and other key sales materials for web use, updating and refreshing the design of pitch decks and slides for marketing, sales, and business development, engaging in cross-team collaboration to create and design all necessary mock-ups, title treatments, or 3D-rendered images for all RFP responses, and updating and/or creating new 3D rendered mock-ups for all of Overtime's sports leagues and intellectual property.
If you want to learn more about my work driving the design of internal + client-focused decks and mocking up images of potential branded activations/partnerships for our multitude of sports leagues from scratch, lets chat!
Web Design
In one of the biggest development in my roles, I am leading the design of Overtime’s advertising website and associated pages using CMS. My first big project focused on designing the company’s main advertising website (linked here) for both desktop and mobile experiences. From there, I developed a web page to highlight our basketball league (Overtime Elite)’s partnership opportunities for potential brands, again for both desktop and mobile. I’m currently working on more associated web pages highlight our various brand and league offerings in-depth.
Advertise with Overtime - Desktop Experience Stills
Advertise with Overtime - Mobile Experience Stills
Brand Partnership Opportunities with OTE (Overtime Elite) - Desktop Experience Stills
Brand Partnership Opportunities with OTE (Overtime Elite) - Mobile Experience Stills
Social Media / LinkedIn Posts
As part of my role, I support the Data and Communications teams with conveying information about our achievements and sports fandom data online. Primarily made for posting on the Overtime LinkedIn page, I have made a number of posts highlighting said information. While following brand guidelines (whether it be company-wide or league-specific), these posts allow me to have some creative liberty in thinking up visually appealing ways to display information and data. This involves data visualizations along with the simpler aspects such as choosing background color (or gradient!) and textures.
Event Invitations + Flyers
Another aspect of my role involves creating event invitations or informational flyers. Whether it be for a championship game for one of our sports leagues or a fireside chat with a guest, I lead the creation of invitations, utilizing both existing imagery and new design assets.
One of the invitations I created was for a collaborative event between Overtime and Optimum Sports in Las Vegas, Nevada during WNBA All-Star Weekend highlighting and celebrating women’s sports. I created a number of invitation options for online publication along with printing-friendly, CMYK options to hand out and publicize in Las Vegas.